This is the final installment of a 3-part series the folks here at DigitalSherpa have worked on to explain content marketing from the ground up. In this final section, DigitalSherpa Sales Director Keith Sauro will take you through how content marketing services work, and what businesses are considering when making final decisions on how to handle their marketing needs.

Part 1: Traffic and Conversion

Part 2: Advanced Content Strategies

About Chris Vaughn

Chris builds, manages and executes inbound lead generation programs and is responsible for new business development and partnership with a focus on growing a brand. In the past, Chris was the Managing Editor at Bluff Media LLC and graduated from Oglethorpe University in 2005. In his spare time, Chris helps run a growing fantasy sports website and hangs out with his dog, Ace.