Social media is one of the most powerful resources that we have for staying in the loop with trending news stories.  Those of us that are extremely active on social media often know the “breaking news” hours before our more ‘traditional media’ friends and family members.  If you’re like me, you get a nice little […]

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Twitter is a great way to market your brand and get the word out.  We’ve seen massive referrals and audience growth from Twitter the past few years – all because we follow the best practices on the social network.  No matter the type of business you run or market, Twitter can have a positive, measurable […]

twitter marketing tools

For the last few years, DigitalSherpa has been running ‘Blog Clinics’ at various marketing conferences in an effort to give ‘micro’ small business owners a chance to get an honest diagnosis on their Internet marketing efforts.  One of the most confusing and misunderstood avenues is Twitter – and how you can use this social channel […]

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Twitter has become a great way to market your brand or get the word out about a new product or special cause.  However, you need to ensure that your tweets are both being read and being retweeted so that they reach the largest amount of people possible.  This means that your tweets need to appeal […]

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Last year we successfully launched a brand new webinar concept, aptly named ’12 in 12′. Designed with the busy small business owner in mind, 12 in 12 delivers 12 helpful social media tips in 12 minutes. Our first webinar focused on 12 Facebook Marketing Hacks For Increased Reach and Engagement, and we were more than […]

Twitter

Last year we successfully launched a brand new webinar concept, aptly named ’12 in 12′. Designed with the busy small business owner in mind, 12 in 12 delivers 12 helpful social media tips in 12 minutes. Our first webinar focused on 12 Facebook Marketing Hacks For Increased Reach and Engagement, and we were more than […]

12in12 Twitter Marketing Image

Twitter is the second most popular social networking site, behind Facebook, with more than 250 million users. Those are a lot of potential customers for your business! Finding ways to get more Twitter followers can help you to grow your business by building top-of-mind awareness and developing relationships that encourage brand loyalty. Unfortunately, social media […]

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Twitter is an important social media tool that we encourage almost every small business to actively engage. If you are new to Twitter and want to start an account, I recommend you start out by reading over our Small Business Guide To Twitter. If you already have an account, there are some optimization tips that will […]

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The importance of an active Twitter account for your company is something we routinely emphasize here at DigitalSherpa. However, once you have an active Twitter account in place, it’s important to continually update your strategy for optimal Twitter engagement. This awesome inforgraphic by Buddy Media highlights some important points to maximize your small business tweets! […]

twitter

If you are a new business that is looking to build your brand online (or a business new to online branding), one of the first things you’ll want to do is establish a social presence.  One of the best social media platforms proven to help excel the online branding process is Twitter. It is one […]

twitter marketing tools