If you spend any time on social media, then you’ve definitely taken note of the popular #tbt hashtag, otherwise known as Throwback Thursday. Maybe you’ve taken advantage of this trending hashtag in your personal life by sharing some sort of funny image on a Thursday from your past, but what about your business’s social media accounts? […]

throwback thursday

There are plenty of great events each year that allow social media and digital marketers to connect, but it can be tough to choose which ones to attend. Here are ten of the top social media marketing conferences and digital marketing events to help you learn about industry trends and also network in your field. 1. Social […]

Social Media Marketing Conferences 2015

LinkedIn is just a social media site to connect job seekers with potential employment opportunities, right? Well, that’s certainly one way that business professionals are using the site. However, as a business owner, LinkedIn can prove to be an incredibly powerful tool for creating awareness of your brand, networking with peers and other leaders within […]

linkedin marketing

I have no doubt you are familiar with Gmail or the Google search engine itself. But what about using the internet giant’s social media site, Google+? With more than 150 million active monthly users and nearly 50 percent of users that use the site daily, it’s no wonder that businesses are wanting to use Google+ […]

Google+ marketing

If you’re like most business professionals, one of the first things that you’ll do upon returning to your desk from a networking event is to look up the people that you met on LinkedIn. And what happens when someone is nowhere to be found on this social media site? He or she probably instantly loses […]

LinkedIn Marketing

Do you ever wonder why you aren’t earning a huge following on social media when other brands are? So many brands make the mistake of thinking that because they’ve launched their businesses on social media sites, the fans will immediately trickle in. Instead, you need to give your fans a reason to “like” your Facebook […]

social media marketing

If you can build a memorable brand, you have the ability to gain mindshare from your audience, therefore resulting in more referrals and closed business. That is, of course, assuming that you’ve created a positive lasting impression of your brand in your audience’s minds. Social media has quickly become an invaluable tool for helping brands […]

build a memorable brand

Let’s be honest. You would not have launched your brand on social media or spent countless hours writing high quality content for your business blog if you wanted to keep things under wraps. Online marketing is definitely not the time to play modest. You want your content to be seen, read, and digested by as many people […]

social media shareworthy

If you’re like the typical small business, you’re probably active on at least 6 different social media channels. That means if you’re making the commitment to do social media marketing the right way, you without a doubt are spending a lot of time on these social networking sites. Fortunately, there are a number of free […]

social media tools

It’s hard to believe that November is already here, and aside from the Thanksgiving holiday that is rapidly approaching, many eager holiday shoppers already have two very important dates on their calendar: Black Friday (November 28th) and Cyber Monday (December 1st). With that being said, the time to unleash your Black Friday and Cyber Monday […]

holiday marketing tactics