Do you ever feel like you pour your heart out into your blog posts, but no one is reading them? So many SMB owners vow to start business blogs at the start of a new year, but after seeing that their audience is not interacting with their content, they give up and ditch the blog. […]

business blog

Yes, you may have a million other tasks to take care of this morning that you think should take priority to writing content for your business blog. However, you should consider your blog to be a valuable asset to your organization, helping to drive leads and conversions. That is, of course, assuming that you have […]

business blog

Trying to handle every aspect of your business blog on your own is probably not the best use of your time. It’s also a quick way to create content that is boring with the same monotonous format. Some of the best advice that you’ll hear from experienced bloggers is to share the workload by letting […]

guest post

After hearing all of the buzz about why you need to start a business blog, you launched your own blog into the blogging stratosphere; however, if you’re like the many SMB owners that come to us for help, the efforts that you’ve made on your own to make your blog successful simply aren’t cutting it. […]

Sweet Leaf Tea Company

If you made the commitment to incorporate a business blog into your content marketing strategy in 2013, chances are that you did so in an effort to drive more traffic to your website. But did you get the traffic that you were hoping for? Chris Drucker recently shared his list of the top 10 small […]

content marketing

Looking back over the past year, would you say that you are 100 percent satisfied with your website traffic via organic search? Most companies would answer ‘no’ to this question. Increasing your traffic via organic search is one part search engine optimization and one part content marketing.  Although this is a grossly simplified breakdown, the […]

content marketing

If you think about some of your favorite books from your childhood, what are some of the first ones that come to mind? For me, it would be anything written by Dr. Seuss, from The Cat in the Hat to How the Grinch Stole Christmas. And what I love so much about these books is […]

content marketing

A new year can provide you with a number of ways to challenge yourself, especially when it comes to creating content. Hopefully, you’ve had an opportunity to launch a blog for your business, and perhaps you have even taken the time to integrate SlideShare into your content marketing strategy. Another great way to add some […]

content marketing

Mixing up the types of content that you share on your business blog can help to keep your readers coming back for more, and we recently talked about some of the various formats that you may want to consider using. One of these blogging formats is a list post, which readers typically love because they […]

content marketing

Incorporating a business blog into your content marketing strategy is a great way to increase your brand’s online exposure. Whether you’ve been blogging and creating content regularly for 3 months or 3 years, chances are you’ve picked up some blog subscribers and regular readers. But do you know who these people are? When was the last time […]

content marketing