Even if you aren’t in a ‘beautiful’ or ‘creative’ industry, Pinterest can still be one of your most powerful social media marketing resources out there. Don’t let your lack of unique photos or graphics keep you from this booming social network.  Chances are your competitors have the same apprehension surrounding Pinterest; so, get ahead of […]

pinterest marketing

So you’ve created a Pinterest account for your business and started a few boards, but do you really know what you’re doing when it comes to marketing your company on Pinterest? Did you know that some of the top searched items on Pinterest involve fitness, hair styles, and tips for self-improvement? Therefore, if you are […]

pinterest marketing

We all know what an important part of a marketing strategy Pinterest can be, but it wasn’t that way just a few years ago. In fact, just a few years ago, Pinterest wasn’t even a part of the conversation. It had just gotten started, and only a few people even knew that it existed. It […]

DigitalSherpa's Pinterest Page

As the 3rd most popular social network site in the United States, having an active Pinterest strategy should be a prority for your small business. If you aren’t quite sure how exactly Pinterest can work for you, here are 10 great ways to use Pinterest for your small business, courtesy of Karen Leeland. 1. Set  […]


As the social media shinning star of 2013, it’s no surprise Pinterest is now the third most popular social network. It’s important that your small business has an active Pinterest account to accomplish greater social media success. If you are new to Pinterest, I suggest you begin by reading our free Pinterest Guide For Small […]


First, if your company hasn’t made the plunge into the amazing world of Pinterest, I highly recommend you read our free Pinterest Marketing Guide for Small Businesses to get started successfully! If your company is already on Pinterest, and you’re having some issues getting traction, then we have some awesome strategy tips designed to get your […]


Pinterest has quickly evolved as one of the most powerful social media marketing tools, and we have seen a number of enhancements to this site recently to benefit the small business marketer. In order to make the most of your efforts on Pinterest, Social Media Examiner recommends taking advantage of these four tools for both […]

Pinterest Marketing

In the third additional of our Holiday Marketing series (we previously covered holiday marketing tips for Facebook and Twitter), we’ll be discussing my personal favorite social media marketing platform: Pinterest!  As we recently covered, Pinterest is an invaluable resource for your company, especially during the Holiday shopping months. Studies show Pinterest referrals spend 70% more […]

Holiday Marketing

Undoubtedly the social star of 2013, Pinterest has quickly risen from a invite only, niche-centric platform to an industry leader your small business can’t afford to ignore. If you’ve had your reservations about investing in yet another social network, or perhaps simply need some Pinspiration; here are 25 amazing Pinterest facts that are sure to […]

Pinterest Facts

With the visual aspect being a critical part of the design industry, social media marketing is a must for any business involved in this field. Popular social media networks, such as Houzz, have evolved for the purpose of connecting design professionals with prospective customers, and the appeal of the site continues to grow as it currently offers users […]

social media marketing